NOVEL is one of the top high-end furniture brands in Malaysia. It has more than 45 years of production experience and has always been export-oriented. From the past to the present, NOVEL products are sold all over the world; such as: Italy, France, Spain, Germany, the United States, Canada, Australia, Northern Europe, Eastern Europe, the Middle East, Africa, Asia and other countries. In order to meet the different lifestyles, tastes and requirements of each country, NOVEL has also developed a multi-element design concept and style, including: European modern style, Post-modern style, Nordic minimalist style, neoclassical style, American classical style, and European classical style.

Establish a good brand management for good quality furniture. Sincerity, credibility, positivity, professionalism and innovation are the 5 major cultures of our company. Quality and service are the beliefs that NOVEL has always adhered to. Just like the famous words of our founder (Mr. Wong Thian Choy) – good product quality brings us here, and excellent after-sales service makes us go further. From a small-scale self-employed to a large-scale furniture manufacturing company, NOVEL has been striving to fulfill its innate mission-making every effort to make consumers have a comfortable and stable home, Let consumers have their own dream home completely. Our vision is to make NOVEL the preferred brand in the hearts of consumers, to make products popular all over the world, and to become the eternal collection of all.